Things you should consider when ordering printed t-shirts
Getting your own t-shirts printed isnât a complicated thing, although a few factors have to be considered. These considerations include your customerâs perspective, your purpose, and what happens after the design is successful.
Youâll also want to consider what type of printing to use, and how many colors you really need.
First, your customers. Who are they? Male or female, small sizes or XXXXL, casual party-loving folks or salt-of-the-earth gardeners? Sports teams, family reunions, school group, or churches?
If youâre just ordering for your and your friends, what sort of shirts do you like? You should also consider if the company has the color and quality of t-shirts you want.
The best companies offer up a description or brand name of where their t-shirts come from.
A number of customers will pay extra for organic cotton or for shirts produced locally â a great opportunity to market locally.
Second, your purpose.
Whether youâre printing for a conference, a business meeting, or just a fun thing to wear, have the purpose in mind before you begin designing. Longevity and durability are important, as are where people will actually wear these shirts.
Third, consider what happens next.
Do you want people to re-order the t-shirts? It might be a good idea to offer a card or flyer when you give them the t-shirt.
If these shirts will be used by multiple people (such as a scrimmage shirt or generic uniform), youâll want to have different sizes for different folks. Hopefully something about the event or design will make them want to keep the t-shirt for a long time.
Next, choose between screen printing and digital printing.
Screen printing is great for larger orders and designs with fewer colors. Itâs also good at putting your design exactly where you want it. Itâs a bit more expensive, however, and it has a tough time producing photographic-quality t-shirts. Thatâs where digital printing comes in â t-shirts are printed kind of like how your printer prints on paper.
Digital printing is great for smaller orders, and handles fine details or photos like a pro.
Finally, consider how many colors you really need. If your logo is a rainbow, thereâs not much you can do about that.
Sometimes the best designs are about shapes, not colors (think of the Apple logo or a silhouette of a city as two examples).
The t-shirt color sets the scene for the ink that goes on top â and that might be all you need for basic text or logos.
Adding more colors can add to the cost, but makes for something people will be proud to wear.